In the attention economy, the confluence of social media, commodification of the self, and increasing exploitation of authors’ labor have created an environment where visibility, promotion, and productivity are fungible resources. When readings and events moved online during the pandemic, the locus of the face became the prime mover of commerce.
After that, nothing changes, nothing at all, I never sleep and I live in terror on Tums and Wonder Bread …until the year I turn 18 and finally get out of there.
If I zoom in (how strange it is to use zoom with a lowercase z), even my work has altered only ever so slightly. I still sit in front of a computer for most of the day. I sip coffee while checking emails. But if I zoom out just a little, everything has changed. My colleagues are tiny rectangles, reduced to shoulders and heads. I’m no longer on campus five days a week.
What does our media say about our culture? What does our reliance on media say about us as individuals? How does the media we consume change us? Does the infinite connection of social media really bring us closer together?